SIP channels will soon overtake ISDN in the UK
SIP (Session Initiation Protocol) has always seemed like one of those terms that people sort of understand, but not really. However, SIP channels will soon overtake ISDN in the UK as in comparison to existing legacy fixed line technologies, SIP improves voice resilience, provides vastly improved geographic flexibility, and significantly reduces cost. So businesses are implementing SIP to overcome a number of different challenges. Alternative Fixed Voice already provides voice services for over 3,000 clients and we’ve been moving customers across to SIP seamlessly and effectively for several years, helping them overcome a huge diversity of challenges.
What is SIP?
SIP (Session Initiation Protocol) is a communications protocol used for communicating between different devices on a company network, whether on the LAN, the WAN, or across the Internet. An example of this could be a simple two-way phone conversation, using VoIP on the LAN or WAN, or a SIP trunk across the Internet to a service provider.
A SIP trunk provides a new way of connecting to a service provider for incoming and outgoing calls; it is a connection over the Internet instead of a traditional telephone connection such as ISDN.
SIP allows you to take full advantage of applications, such as video conferencing, presence, and instant messaging – unified communications, opening up a new world of possibilities in how you interact with your customers and prospects by providing an overall richer customer service experience.
SIP provides businesses numerous benefits over older, proprietary telephony solutions, and best of all, it can save you money. It offers businesses (1) the flexibility to choose from many different optional services and applications that can be added into their unified communications solution at little cost, and in most cases, significant monthly cost savings.
Enable rich, unified communications with SIP
- COST REDUCTION – a single connection is used for both your voice traffic and your data. SIP trunks also remove the need for local PSTN gateways and costly ISDN interfaces. Costs can be reduced by 40% or more in many cases.
- GROWTH – you can increase your call capacity with additional SIP trunks, as they are provisioned quickly through the Internet using your existing broadband connection.
- CUSTOMER SERVICE ENHANCEMENT AND ENHANCE PRODUCTIVITY – with a phone system that is integrated with business applications and rich multimedia services such as video, instant messaging, presence, and mobility services.
- EASE AND SIMPLICITY – a single network connection with SIP trunking means one bill from a single provider for local and long distance, as well as broadband Internet needs.
- FLEXIBILITY AND CHOICE – SIP means multiple providers can potentially service any area, as the connection virtual, thereby enabling different service providers and pricing options.