About Us

Alternative is a leading provider of IT solutions to UK businesses from device to datacentre.
We pride ourselves in delivering an expansive scope of products and services, which spans cloud computing, virtualisation, managed hosting, fixed-line voice, software development, mobile, systems, IP networks and complex billing solutions.

We have a simple, but highly effective and proven proposition: we focus on our customers’ desired business outcome from the outset, designing solutions with them and providing them with visibility and control at all times, backed up by a service commitment to end to end accountability.

Alternative was established in 1994, and is now one of the leading independent businesses in the industry, founded on a robust management structure with the original executive team still playing a central role in the day-to-day operations and development of the Group.

We have grown both organically and through strategic acquisitions of businesses which we have identified to successfully meet the needs of a rapidly developing market and an increasingly demanding and discerning customer environment. Our vision is to become the leading IT managed services provider for UK businesses.

Today, the Alternative Networks Group employs over 600 people.

What defines us

In today’s fast-paced, technology-driven working environment, it is vital to possess a genuinely outstanding proposition. At Alternative, we have a simple set of defining and real characteristics:

  • OUR SKILLED, DYNAMIC, PASSIONATE AND CONSISTENT PEOPLE
  • OUR OUTSTANDING CUSTOMER EXPERIENCE
  • OUR INNOVATIVE SOLUTIONS AND SERVICES
  • OUR STRATEGIC VISION AND THOUGHT LEADERSHIP
  • OUR COMPETITIVE AGILITY
  • OUR ENERGY
  • OUR PROVEN PROPOSITION

Technology remains strategically vital for businesses, whilst economic pressure requires more to be delivered for less and constantly improving service levels. Alternative recognises that an end-to-end approach is the most effective way to achieve this and committed to the continuous evolution of its skills, products and services for the future.